Chief Executive Officer and Director
Lev Peker has been our Chief Executive Officer and a director since January 2019. He previously served as the Chief Marketing Officer of Adorama Camera Inc., a leading online destination for photography, imaging and consumer electronics, from August 2015 to December 2018. Prior to that time, Lev served as the Senior Director and General Manager of eCommerce Strategy and Operations of Sears Holding Corporation, a leading integrated retailer providing merchandise and related services, from August 2014 until July 2015. From April 2008 until July 2014, Lev served in various roles at U.S. Auto Parts including as Vice President and General Manager of Online Marketplaces from June 2013 to July 2014, as Director and General Manager of Online Marketplaces from March 2009 until June 2013, and as Manager of Financial Planning and Analysis from April 2008 until March 2009. Lev’s prior experience also includes serving as a Senior Financial Analyst at Smart & Final, Inc., as a Senior Analyst at KPMG, and as a Senior Associate at Pricewaterhousecoopers LLP.
Lev holds a B.A. degree in Accounting from the University of Southern California and an M.B.A. degree in Marketing and Strategy from University of California, Los Angeles and a Certified Public Accountant for the State of California. We believe Lev’s valuable business and leadership experience, particularly in the e-commerce industry, combined with his intimate knowledge of our financial and operational status gained through his various roles at the Company, qualifies Lev to serve as a director. Lev is married to Inna Trosman and they have three wonderful children. Lev met Inna when they were in high school and been together since then.
Chief Operating Officer and Chief Financial Officer
Since March 2019, David Meniane has been the acting Chief Operating Officer and Chief Financial Officer at US Auto Parts Network, Inc. (PRTS) overseeing the company’s operations both domestically and internationally. Prior to this, he served as Executive Vice President of L.A. Libations, the official incubation partner to the Venturing & Emerging Brands group at the Coca-Cola Company. During his 3-year tenure, he oversaw the launch of three profitable business units as well as three new companies. Using his experience as an operator and financier, the company’s EBIDTA by 280% and investment portfolio’s value by 73%. Prior to that, David, alongside his wife Deborah, launched Victoria’s Kitchen, a specialty beverage company where they grew its national distribution until its sale in 2017. Previously, David served as Chief Financial Officer at Aflalo & Harkham Investments, a $350M commercial real estate investment partnership. David currently serves on the board of directors of Space Shake, an emerging CPG company offering low sugar beverages and snacks as well as Relentless Trade Solutions, a retail execution company supporting high-growth CPG companies in the grocery and mass merchandising channels.
David holds a B.S. degree in Accounting and a Master in Business Taxation from the University of Southern California. He currently maintains an active CPA license in the state of California and lives in Los Angeles with his wife of 13 years and their beautiful 2-year old daughter, Bella.
Chief Marketing Officer
Houman Akhavan has served as our Chief Marketing Officer since February 2019 and previously served as our VP, Marketing from January 2006 to December 2014. He also previously served as a consultant to U.S. Auto Parts from August 2004 to December 2005, providing advice and guidance on marketing strategy and website optimization. Prior to serving as Chief Marketing Officer of U.S. Auto Parts, Mr. Akhavan served as the CEO of Growth Rocket, a marketing consulting firm from January 2015 to February 2019. From February 2000 to July 2004, Mr. Akhavan also served as the founder and Chief Strategy Officer of Edigitalweb, Inc., an online marketing and software development firm which was responsible for the launch of U.S. Auto Parts’ online presence.
Senior Vice President of Global Procurement
Charles Fischer has been our Senior Vice President of Global Sourcing and Procurement since May 2008. Prior to that, from November 2004 to March 2008, Mr. Fischer served as Vice President, Supply Chain Management for Keystone Automotive Industries, a provider of automotive parts, and was responsible for all aspects of Keystone's supply chain, including purchasing, inventory management and inbound logistics. From November 2003 to November 2004, Mr. Fischer was Director, Business Development for Modern Engineering, where he was responsible for developing, selling and implementing logistics, packaging and engineering service projects to automotive industry clients. Mr. Fischer's experience also includes serving as Director, Automotive Consulting for Viewlocity Corporation and Vice President of Global Sourcing for Federal-Mogul Corporation.
Vice President, General Counsel and Corporate Secretary
David Eisler has been our Vice President, General Counsel and Corporate Secretary since June 2015. Prior to joining US Auto Parts, Mr. Eisler most recently served as the Vice President, General Counsel of ImaginAb, Inc., a venture-backed biotechnology company, and Reva Medical, Inc., a publicly traded medical device company. Prior to that time, Mr. Eisler was the Senior Vice President, General Counsel at The Active Network, Inc., the leading provider of Activity and Participant ManagementTM solutions, where he led the successful sale of the public company to a private equity firm for over $1 billion. Mr. Eisler also previously served as a corporate associate at the law firms of DLA Piper LLP and Dorsey & Whitney LLP from 2003 to 2011. Mr. Eisler holds a B.B.A. from Emory University’s Goizueta Business School and a J.D. from Boston University.