Aaron E. Coleman was appointed by the Board as Chief Executive Officer and Director in March 2017. Mr. Coleman has been our President since October 2016 and previously served as our Chief Operating Officer from September 2010 to October 2016, and as our Executive Vice President of Operations and Chief Information Officer from April 2008 until September 2010. From July 2007 to April 2008, Mr. Coleman served as Senior Vice President – Online Systems at Blockbuster Inc., which he joined as Vice President – Online Systems in March 2005. From April 2003 to March 2005, he was the Chief Technology Officer of Travelweb LLC, which is owned by priceline.com Incorporated, and was responsible for all aspects of Travelweb's technology, including the technology for Travelweb.com and over 40 affiliate websites, as well as the booking gateway for the merchant property processing for Orbitz and priceline.com. Mr. Coleman's prior experience also includes serving as Manager of the Customer Technology Infrastructure group at American Airlines. Mr. Coleman holds a B.A. degree in Business Administration from Gonzaga University.
Mr. Watanabe has over 30 years of finance, accounting and operational experience and has served as the Chief Financial Officer for both public and private national retail companies. Prior to his March 2015 appointment as the Company's Chief Financial Officer, Mr. Watanabe recently served as Chief Operating Officer for National Stores, a discount department store chain that operates more than 300 locations. Prior to joining National Stores, from 2006-2014, Mr. Watanabe was the Executive Vice President and Chief Financial Officer for Anna's Linens a national textiles and home goods store that operates more than 300 locations. Mr. Watanabe, a veteran financial executive has also served as the Chief Financial Officer for Shoe Pavilion, Elizabeth Arden Red Door Spas, Sears Health and Nutrition, PetSmart, Mac Frugal Bargain Closeout, Kay Bee Toys, and Motherhood Maternity. Mr. Watanabe began his career with Montgomery Ward and Filenes Basement. He is a graduate of the University of California, Los Angeles with a Bachelor of Arts and obtained certification as a Public Accountant in Illinois.
David Eisler has been our Vice President, General Counsel and Corporate Secretary since June 2015. Prior to joining US Auto Parts, Mr. Eisler most recently served as the Vice President, General Counsel of ImaginAb, Inc., a venture-backed biotechnology company, and Reva Medical, Inc., a publicly traded medical device company. Prior to that time, Mr. Eisler was the Senior Vice President, General Counsel at The Active Network, Inc., the leading provider of Activity and Participant ManagementTM solutions, where he led the successful sale of the public company to a private equity firm for over $1 billion. Mr. Eisler also previously served as a corporate associate at the law firms of DLA Piper LLP and Dorsey & Whitney LLP from 2003 to 2011. Mr. Eisler holds a B.B.A. from Emory University’s Goizueta Business School and a J.D. from Boston University.